On September 2, 2014, the “2014 Furniture Festival and Happiness Culture Forum†was held in Shenzhen. Yang Hao, the spokesperson of the left and right furniture brands, gave a speech on the theme of “Finding Happiness†at the ceremony. Huang Huakun, chairman of the furniture committee, Che Jianxin, chairman of Hongxing Meikailong, Wang Linpeng, president of the Real Home, and Zhu Changling, chairman of the China Furniture Association. Ding Zuohong, Chairman of the National Chamber of Commerce and Industry Furniture and Decoration Industry Association, and Mr. Ding Zuohong, Chairman of Yuexing Group, also conducted in-depth dialogue on improving the competitiveness of enterprises. Zhu Changling, chairman of the China National Association, believes that China's manufacturing industry has entered a stage of transformation and upgrading, and competition in the furniture industry has intensified. Therefore, industrial structure optimization is particularly important. Che Jianxin believes that the current competitiveness of furniture manufacturing enterprises is not only reflected in products, services, production capacity, logistics, but also closely related to the brand connotation and culture of enterprises. Wang Linpeng pointed out that the philosophy of happiness culture management of the furniture is not only conducive to the unity management of employees within the company, but also can convey more brand value to consumers and enhance their competitiveness. Huang Huakun, the chairman of the left and right furniture, also introduced the role of the happiness culture strategy in the development of the furniture for two years. In addition, Huang Huakun told reporters that the O2O strategy of the left and right furniture has been launched, and the self-owned e-commerce platform has also been launched. The national logistics layout of the left and right furniture has also started. 13 logistics service stations will be set up across the country, and 2,000 national monopolys will be launched. The store will also provide delivery and installation services to jointly promote the development of e-commerce platforms. "This year's double eleven goal is to break through 100 million." Huang Huakun said. At the ceremony, the unveiling ceremony of the Huizhou Boluo Ecological Industrial Park was held. It is understood that the industrial park covers an area of ​​500,000 square meters, integrating production, shopping, tourism and catering, and will be officially put into operation this year. At that time, the furniture will realize the layout of the four production bases of Shenzhen Longgang, Huizhou Boluo, Anhui Suzhou and Henan Zhengzhou. The article was reported by the Suzhou Furniture Editor, sourced from the Internet.
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